<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
  <!-- Core pages -->
  <url><loc>https://industrialwateradvisory.com/</loc><priority>1.0</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/services/</loc><priority>0.9</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/about/</loc><priority>0.8</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/insights/</loc><priority>0.8</priority><changefreq>weekly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/contact/</loc><priority>0.7</priority><changefreq>monthly</changefreq></url>

  <!-- Cooling Water Pillar -->
  <url><loc>https://industrialwateradvisory.com/cooling-water/</loc><priority>0.95</priority><changefreq>monthly</changefreq></url>

  <!-- Cooling Water Service Pages -->
  <url><loc>https://industrialwateradvisory.com/cooling-water/program-audit/</loc><priority>0.85</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/cooling-water/digital-twin/</loc><priority>0.85</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/cooling-water/vendor-rfp-support/</loc><priority>0.85</priority><changefreq>monthly</changefreq></url>

  <!-- Cooling Water Article / Guide Pages -->
  <url><loc>https://industrialwateradvisory.com/cooling-water/cycles-of-concentration/</loc><priority>0.75</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/cooling-water/legionella-risk/</loc><priority>0.75</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/cooling-water/chemical-dosing-optimization/</loc><priority>0.75</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/cooling-water/saturation-index/</loc><priority>0.75</priority><changefreq>monthly</changefreq></url>

  <!-- Cooling Water Vertical Pages -->
  <url><loc>https://industrialwateradvisory.com/cooling-water/refinery/</loc><priority>0.80</priority><changefreq>monthly</changefreq></url>
  <url><loc>https://industrialwateradvisory.com/cooling-water/data-center/</loc><priority>0.80</priority><changefreq>monthly</changefreq></url>

  <!-- Boiler Water Phase 2 Placeholder -->
  <url><loc>https://industrialwateradvisory.com/boiler-water/</loc><priority>0.70</priority><changefreq>monthly</changefreq></url>
</urlset>
